Latest Newsletter Release:

October

Google's AI Overviews are displaying more content that is relevant to a niche, while giving less emphasis to generic websites that are associated with large brands across a variety of themes.

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More Newsletters:

  • On Dec 3rd, 2020, Google began rolling out a new core algorithm update, and as always it made some people happy, while others weren’t as pleased about it.

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  • To help your start-up or medium-sized business gain momentum, we have listed some important local marketing strategies. These strategies can help you to increase your brand’s awareness.

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  • Having foundational SEO elements in place on your website is highly recommended to rank high on Google. That includes having a secure (HTTPS) website.

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  • We’ve officially entered October, and the clock has started ticking for businesses that usually start preparing for the crazy in-person shopping season starting from Black Friday till December. With COVID-19 safety precautions in place and the uncertain times we’re all living in

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  • In July 2020, Google revealed how it plans to protect Google Chrome users from submitting insecure forms, beginning in Chrome M86. The search engine giant announced that the new update will warn users against completing forms on secure (HTTPS) webpages

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  • Google has always tried on creating a social media platform that will generate the same or even more buzz than FaceBook, Instagram, etc. In what proves to be yet another shot at creating a social media platform that will gain adoption, Google has started introducing the all-new social

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  • Other than using organic tricks, around 80% of local marketers are buying ads on Google. This figure is almost 10% more as compared to last year, as revealed by a MOZ survey of 1,300 local marketing agencies, small businesses and multi-location enterprises.

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  • Google's recent major Quality Core update rolled out on 4th May and caused more stir in the search results as compared to its last two updates.

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  • Serious signs of competition between Amazon and Google were first witnessed when the Popular Products feature within Organic Search was rolled out by Google.

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