Consider this simple fact: 93% of online experiences start with a search. Yes, these searches take place on well-recognized search engines like Google and Bing, but they occur in many other places as well, from small personal websites to giant social networks. And there’s a whale of a search engine out there that’s often overlooked, one that must be considered and included in the SEO plan of any successful, modern company—Amazon.
Amazon SEO is crucial for all businesses, not just e-commerce sites since their goal is to sell everything, even services through their AWS marketplace. Like other forms of SEO, it takes a little bit of work and research to get moving, but it’s pretty easy overall, and the ROI is as good as it gets.
What Is Amazon SEO?
Like other forms of Search Engine Optimization, Amazon SEO encompasses techniques used to better perform in searches on Amazon’s platforms. By using certain phrases and keywords, you can boost your ranking in Amazon search results, thus increasing sales with Amazon.
How Can I Rank Highly for Amazon Searches?
Consider this simple fact: 93% of online experiences start with a search. Yes, these searches take place on well-recognized search engines like Google and Bing, but they occur in many other places as well, from small personal websites to giant social networks. And there’s a whale of a search engine out there that’s often overlooked, one that must be considered and included in the SEO plan of any successful, modern company—Amazon. Amazon SEO is crucial for all businesses, not just e-commerce sites since their goal is to sell everything, even services through their AWS marketplace. Like other forms of SEO, it takes a little bit of work and research to get moving, but it’s pretty easy overall, and the ROI is as good as it gets. Keyword Tool Blog mentions that there are two important ranking factors when working on Amazon SEO. Read Their Blog Here.
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This post was written by Shoreline Content Team